Creating a Non-Stop Referral Culture

This is a management training program

 Objective: Prepare the ground and plant the seeds that will allow your referral training to be successful.

How often do you spend money on training but never make a permanent change in the sales behaviour of your sales team?

And where is the main problem (and you are not going to like this!) – Management! 

Too often managers: 

• Don’t know enough about referrals to train them. 
• Have tried referrals and not been successful. 
• If they have used a referral system – they didn’t like it. 
• Or they can do it but cannot communicate how to the sales team. 

This program really sows the seeds. 

• The 4 competencies needed for successful referrals. 
• The key processes needed to enforce referrals as a key KPI. 
• The right systems for tracking success.  
• People and leadership issues solved. 
• Ongoing management training.

Without the right preparation and mental shift ALL YOUR TRAINING WILL BE FOR NOTHING. 

Sow the seeds and reap the fruit!

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